Building visibility and branding for internal teams

This was a rare request – a team lead approached me to share ideas on building an ‘internal brand and image’ for his team. The team responsible for the critical human resources management, performance and employee practices was in the midst of a churn and this manager had come on board to steady the ship.  [...]

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Addressing messages based on workforce profiling

Last week, I conducted a short session on Social Media and implications for recruiters for a set of hiring professionals in my organization.
The presentation aimed to highlight the explosion of current trends and tools, the need to adapt to change and tips on building personal and employer brands around the social media environment.
One element which caught [...]

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Looking for ‘Recession Proof’ Corporate Communication ideas?

Is the recession shrinking your communication budget? Is the downturn causing you to rethink your communication goals?
Attend this half-day workshop to learn more about ‘recession proofing’ your corporate communication. Leverage contemporary tools and resources to improve connection, engagement and awareness among your employees, customers and other stakeholders.
Read more about the workshop…
Topics of this workshop include:
 
COMMUNICATING [...]

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Are you justifying your existence as a communication professional?

The recession can surely make communicators sweat! It also seems to be making communicators revisit their purpose and justify their existence.
A mail from a fellow communicator in India pointed to just that – it read ‘we are gauging the span of the Corporate Communication and roles vis-a-vis number of employees. It’s going to hopefully help [...]

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Slowdown paradox – reduce or keep internal communication momentum going?

Do you communicate more or less or continue ‘business as usual’ during a slowdown?
 
Slowdown impacts communication budgets but research points to continued communication improving commitment even during these scenarios. Contradictory?
 
While most will agree that communication even during a slowdown is critical, very few communicators and leaders end up doing so.
 
 The reasons are manifold. As [...]

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