I recently read an interesting thesis ( ‘Internal Communication in organizations undergoing change’ by Linda Bertelsen and Anders Nerman) and found the following thoughts on effective communication relevant and useful for communicators to apply at their workplace.
There are 7 Cs of effective internal communication as collated by researchers.
1. Communication needs to be concrete – easily [...]
Archive for the ‘internal communications, internal marketing, internal b’ Category
The 7 Cs of Internal Communication
Posted in internal communications, internal marketing, internal b, tagged 7Cs, how to of internal communication, internal communication, research on August 3, 2008 | 2 Comments »
Information overload and the role of internal communicators
Posted in internal communications, internal marketing, internal b, tagged citizen journalists, communicator, e-mail, information overload, internal communication, new media, web 2.0 on July 2, 2008 | No Comments »
Organizations are waking up to the alarming increase in information overload and drop in productivity among their staff.
According to RescueTime, an organization which analyses computer use behavior, a typical information worker who sits at a computer all day turns to his e-mail programme more than 50 times and uses instant messaging 77 times.The research also [...]
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