Coming up…Workshop on Crisis and Internal/Corporate Communications

Workshop theme: “Crisis Communications – tackle crises before they overrun your organization” 

Venue: SJCBA Conference Hall, 18 Residency Road, Bangalore 560 025
Date: Saturday, 25 August 2007. 
Facilitators Peter Yorke has more than 19 years of experience in corporate communications, marketing, media management, high-tech public relations, training and technical communication.  He has implemented communications programs across large organizations in India [...]

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Reality TV now at your workspace!

The influence of reality shows on Indian and international television is visible in many forms of internal communication elements practices in this part of the world. I have come across numerous programs which borrow ideas from Indian Idol (a take on American Idol), the NDTV Big Fight, Zee Antakshari, Pogo’s ‘Just for Gags’ shows among [...]

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Usability and relevance to internal communications

I was at a Usability Testing Workshop earlier this week (May 21, 22, 2007) in Bangalore conducted by Human Factors Inc, a user-design firm. Web designers, instructional experts, content writers were among the participants. I gathered interesting insights on user interaction and web usability. Over an Andhra lunch (Indian cuisine - considered to be very spicy!), [...]

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New insights and New Media

The Saturday ( Bangalore, May 12, 2007) workshop on New Media and Corporate Communications gave me fascinating insights into the current mindset of communicators and students alike. The event was conducted splendidly - thanks to a wonderful effort by the soft spoken Dean of St. Joseph’s College of Business Adminstration - Edwin Castellino. Fr. Aveline [...]

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Absorb-Adapt-Apply : sneak preview into the New Media workshop!

The only way to get ahead is to make a beginning! So while it makes sense to familiarize ourselves on the available options in new media, getting hands-on will get you moving. This workshop will highlight ways to leverage tools and use them effectively….the mantra is absorb-adapt and apply.

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New Media to me means…

 
Probably we need to run a survey to find out what New Media or Social Media means to the consumer….while New Media is defined by communicators and commentators with interesting descriptions, my feeling is that the end-users do not perceive it in that fashion.
New Media to me means – an ability to be heard, an [...]

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Leveraging new media in corporate communications - workshop

In India, new media usage is still to catch up. Mainly due to lack of awareness and clarity on benefits vis-a-vis challenges.
Peter Yorke, (a fellow communicator and my former group head at i-flex [www.iflexsolutions.com]) and I will be conducting a workshop on May 12, 2007 in Bangalore to help aspiring communicators understand trends and nuances in this [...]

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Internal campaign slogans - why they are best avoidable

The last time I was asked to coin a slogan I politely declined.
Are we really thinking from the employee’s perspective? Does the slogan make them wiser or decide their engagement index? Does the slogan have any relevance to their lives?
With the staggering number of internal program brands we have begun launching, I am now a strong [...]

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Can I get my first life in order!

My first impression after visiting Second Life (www.secondlife.com) was ‘what on earth’!
How can this be actually taking place? Are we doing enough with our first life to get on with the second?
Hats off to the concept and idea though. The statistics say it all.

Total Residents:
5,719,183

Online Now:
19,936

LindeX Activity Last 24h:
$245,172

This is a must visit for all [...]

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Some pointers on revamping content on the intranet

The intranet content revisions are always a ‘lets quickly put something out there’ exercises.
While there are business requirements to get the ball moving, we often fail to step back and understand what finally drives the intranet. And I firmly believe it is content with a capital C.
Some learning which I have picked up along the [...]

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